{"id":13358,"date":"2022-02-25T09:00:12","date_gmt":"2022-02-25T09:00:12","guid":{"rendered":"https:\/\/www.franchiselocal.co.uk\/news\/?p=13358"},"modified":"2022-02-25T08:15:26","modified_gmt":"2022-02-25T08:15:26","slug":"molly-maid-announces-record-sales-growth-in-2021","status":"publish","type":"post","link":"https:\/\/www.franchiselocal.co.uk\/news\/molly-maid-announces-record-sales-growth-in-2021\/","title":{"rendered":"MOLLY MAID Announces Record Sales Growth in 2021"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 2<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span><p>Coming out of the pandemic the UK\u2019s leading domestic cleaning franchise had anticipated strong sales growth but surging demand from new customers helped the company set new records and early results in 2022 don\u2019t show any sign of softening.<\/p>\n<p>Kevin Hipkins, President &amp; CEO and 30-year veteran in the industry, said the company\u2019s HomeSafe trademark and cleaning system and strong relationships with customers were the primary reasons for the phenomenal success achieved in 2021. \u201cDuring the first part of 2021 when we were still under restrictions we focused all of our energy on updating our website and contacting our customers, especially those who had not restarted their service after the first lockdown, and we couldn\u2019t be happier with the results.\u201d\u00a0 The company\u2019s franchisees recorded sales growth of 32% in the year and performed over 225,000 home cleanings.<\/p>\n<p>\u201cA combination of Brexit and the pandemic has meant thousands of cleaners have left the industry and this has created quite an unprecedented level of demand\u201d, adds Hipkins. \u201cOur franchisees managed over 84,000 new customer enquiries the past year which was also a new record for our organisation.\u00a0 Most of our franchisees now have a waiting list of customers wanting service which is not something that we have ever had to do.\u201d<\/p>\n<p>During 2021 the company was also recognised with a slew of awards including the Workbuzz 5-Star Franchisee Satisfaction award and Continuous Improvement award.\u00a0 The awards were handed out at the British Franchise Association\u2019s annual conference in November, where they were also finalists in the BFA-HSBC Franchisor of the Year category.\u00a0 The franchise satisfaction award is one that Hipkins says his team are most proud of because it is based on reviews from their Franchisees.\u00a0 \u201cOur whole ethos is about helping Franchisees so having them rank our support so highly really does mean the world to us.\u201d<\/p>\n<p>The company is forecasting strong growth in 2022 and with newly launched technology to help Franchisees manage all of the new customer enquiries they are on track for another year of double- digit growth for its\u2019 Franchisees. \u00a0\u00a0Given the unprecedented level of demand, the company can accommodate only 8 new Franchisees in 2022.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Coming out of the pandemic the UK\u2019s leading domestic cleaning franchise had anticipated strong sales growth but surging demand from new customers helped the company set new records and early results in 2022 don\u2019t show any sign of softening. Kevin Hipkins, President &amp; CEO and 30-year veteran in the industry, said the company\u2019s HomeSafe trademark [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":13373,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[37,1504],"tags":[],"class_list":["post-13358","post","type-post","status-publish","format-standard","has-post-thumbnail","category-cleaning-franchises","category-molly-maid"],"acf":[],"jetpack_featured_media_url":"https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/02\/Molly-Maid-1.jpg","_links":{"self":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts\/13358","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/comments?post=13358"}],"version-history":[{"count":0,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts\/13358\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/media\/13373"}],"wp:attachment":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/media?parent=13358"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/categories?post=13358"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/tags?post=13358"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}