{"id":16501,"date":"2022-11-03T09:00:43","date_gmt":"2022-11-03T09:00:43","guid":{"rendered":"https:\/\/www.franchiselocal.co.uk\/news\/?p=16501"},"modified":"2022-12-12T17:30:07","modified_gmt":"2022-12-12T17:30:07","slug":"what-is-a-franchisor","status":"publish","type":"post","link":"https:\/\/www.franchiselocal.co.uk\/news\/what-is-a-franchisor\/","title":{"rendered":"What is a Franchisor?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #101010;color:#101010\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #101010;color:#101010\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"#\" data-href=\"https:\/\/www.franchiselocal.co.uk\/news\/what-is-a-franchisor\/#understanding-a-franchisor\" >Understanding a Franchisor<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"#\" data-href=\"https:\/\/www.franchiselocal.co.uk\/news\/what-is-a-franchisor\/#a-franchisor-and-franchisees-relationship\" >A Franchisor and Franchisee\u2019s Relationship<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"#\" data-href=\"https:\/\/www.franchiselocal.co.uk\/news\/what-is-a-franchisor\/#the-responsibilities-of-a-franchisor\" >The Responsibilities of a Franchisor<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"#\" data-href=\"https:\/\/www.franchiselocal.co.uk\/news\/what-is-a-franchisor\/#1-finding-the-right-franchisees\" >#1 Finding the right franchisees<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"#\" data-href=\"https:\/\/www.franchiselocal.co.uk\/news\/what-is-a-franchisor\/#2-offering-training-programs\" >#2 Offering training programs<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"#\" data-href=\"https:\/\/www.franchiselocal.co.uk\/news\/what-is-a-franchisor\/#3-staying-true-to-their-brand\" >#3 Staying true to their brand<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"#\" data-href=\"https:\/\/www.franchiselocal.co.uk\/news\/what-is-a-franchisor\/#4-providing-long-term-support\" >#4 Providing Long-Term Support<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"#\" data-href=\"https:\/\/www.franchiselocal.co.uk\/news\/what-is-a-franchisor\/#the-importance-of-a-franchisor\" >The Importance of a Franchisor<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"#\" data-href=\"https:\/\/www.franchiselocal.co.uk\/news\/what-is-a-franchisor\/#franchises-make-money\" >Franchises Make Money<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"#\" data-href=\"https:\/\/www.franchiselocal.co.uk\/news\/what-is-a-franchisor\/#franchises-are-growing-at-a-rapid-rate\" >Franchises are Growing at a Rapid Rate<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"#\" data-href=\"https:\/\/www.franchiselocal.co.uk\/news\/what-is-a-franchisor\/#follow-your-gut-begin-your-franchise-today\" >Follow Your Gut: Begin Your Franchise Today<\/a><\/li><\/ul><\/nav><\/div>\n<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 3<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span><p>If you\u2019re looking to start your own business, knowing the ins and outs of franchising is essential. <a href=\"https:\/\/www.proactive.marketing\/uk-franchise-industry\/\" target=\"_blank\" rel=\"noopener\">With record rates of growth and diversity<\/a>, franchising may be the perfect opportunity for you and your finances.\u00a0<\/p>\n<p>But to <i>start <\/i>franchising, you\u2019ll have to go through a \u201cfranchisor.\u201d\u00a0<\/p>\n<p>A franchisor is a person or company that sells franchises to use brands, designs, and intellectual property. While acquiring a franchise isn\u2019t impossible, understanding the franchisor&#8217;s role is critical to creating a business plan.\u00a0<\/p>\n<p>This article will dive deep into franchisors&#8217; vital role within a franchise. They\u2019re one of the key elements to keeping a franchise afloat.\u00a0<\/p>\n<h2><img loading=\"lazy\" decoding=\"async\" class=\" td-center aligncenter wp-image-16503 size-large\" title=\"What is a Franchisor infographic\" src=\"https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image1-1024x714.png\" alt=\"What is a Franchisor infographic\" width=\"696\" height=\"485\" srcset=\"https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image1-1024x714.png 1024w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image1-300x209.png 300w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image1-768x536.png 768w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image1-1536x1072.png 1536w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image1-150x105.png 150w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image1-600x419.png 600w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image1-696x486.png 696w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image1-1392x971.png 1392w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image1-1068x745.png 1068w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image1-602x420.png 602w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image1-1204x840.png 1204w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image1-100x70.png 100w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image1-200x140.png 200w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image1.png 1809w\" sizes=\"auto, (max-width: 696px) 100vw, 696px\" \/><\/h2>\n<h2><span class=\"ez-toc-section\" id=\"understanding-a-franchisor\"><\/span>Understanding a Franchisor<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The franchise business model follows that an established company allows franchisees to use its brand. In this way, franchises get widespread economic growth and attention.\u00a0<\/p>\n<p>A franchisor is a specific individual or company that allows the use of a franchise\u2019s brand and IP under its brand name. Franchise agreements typically include the following:\u00a0<\/p>\n<ul>\n<li>A license to intellectual property<\/li>\n<li>The right to terminate<\/li>\n<li>Non-competitive clauses<\/li>\n<li>The grant of rights<\/li>\n<li>Obligations on each party<\/li>\n<\/ul>\n<p>The franchisor receives a start-up fee, a yearly fee, and ongoing royalties. They will also receive a franchisor fee, from the franchisee.\u00a0<\/p>\n<h2><span class=\"ez-toc-section\" id=\"a-franchisor-and-franchisees-relationship\"><\/span>A Franchisor and Franchisee\u2019s Relationship<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>When embarking on starting a franchise, the connection between the franchisor and <a href=\"https:\/\/www.franchiselocal.co.uk\/news\/franchisee-definition-and-advantages\/\" target=\"_blank\" rel=\"noopener\">franchisee<\/a> is essential. The franchisee is the independent business owner that works under a large franchise.<\/p>\n<p>The franchisor will often act as an advisor to the franchisee, often providing training programs for running the business. Throughout the process, they constantly train and support the franchisee: providing input on hiring new employees and the best ways to sell products or services.\u00a0<\/p>\n<h2><span class=\"ez-toc-section\" id=\"the-responsibilities-of-a-franchisor\"><\/span>The Responsibilities of a Franchisor<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Before a business owner transitions to a franchisor, they must understand their tasks and day-to-day responsibilities.\u00a0<\/p>\n<p>If you want to become a franchisor \u2013 or simply understand their role \u2013 explore the wide range of duties that fall under the franchisor definition:\u00a0<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1-finding-the-right-franchisees\"><\/span>#1 Finding the right franchisees<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>One of the essential franchisor tasks is finding responsible and reputable franchisees. When looking for a prospective franchisee, don\u2019t rush into it. Operating a business is no small task. A franchisor must ensure they hire someone with all the necessary skills and qualifications.<\/p>\n<p>A franchisor should conduct extensive screenings and interviews to confirm they select suitable candidates.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-offering-training-programs\"><\/span>#2 Offering training programs<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>In many ways, franchisors are the boss, ensuring their employees (franchisees) are sufficient and successful. They must provide adequate training to delegate responsibilities and to show how a successful business looks.\u00a0<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3-staying-true-to-their-brand\"><\/span>#3 Staying true to their brand<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>A franchise is not just one business but a vast web of them.\u00a0<\/p>\n<p>When it comes down to your company: the brand is everything. Consider the competition. When somebody thinks of McDonald\u2019s, they imagine golden arches. When someone thinks of Domino\u2019s, they see red and blue. Simple, consistent branding allows a franchise to stand out from an over-saturated landscape.\u00a0<\/p>\n<p>Without consistency, consumers can\u2019t and won\u2019t trust a franchise which is one of the<a href=\"https:\/\/www.franchiselocal.co.uk\/news\/advantages-disadvantages-of-franchising\/\" target=\"_blank\" rel=\"noopener\"> biggest benefits of creating a franchise business<\/a>. Before making hasty decisions, consider your franchise locations, products, and services.\u00a0<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4-providing-long-term-support\"><\/span>#4 Providing Long-Term Support<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Once a franchisor hires a franchisee, their job isn\u2019t done. Instead, they should offer continuous training and support. A franchisee is new to the business model and will require firm guidance and a steady hand.\u00a0<\/p>\n<p>Franchisors may offer recurring phone calls and meetings to provide the necessary support. Remember \u2013 when a franchisee succeeds, a franchisor does too. It\u2019s a win-win business model.\u00a0<\/p>\n<p>At the end of the day, if a franchisor wants the best possible business, they must be a leader. A successful franchisor should offer constant, effective communication and clarity. Make clear your wants and needs. You are responsible for the franchise.\u00a0<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-16504\" title=\"image2\" src=\"https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image2-1024x683.jpg\" alt=\"Franchise Employee Works\" width=\"696\" height=\"464\" srcset=\"https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image2-1024x683.jpg 1024w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image2-300x200.jpg 300w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image2-768x512.jpg 768w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image2-1536x1024.jpg 1536w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image2-150x100.jpg 150w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image2-600x400.jpg 600w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image2-696x464.jpg 696w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image2-1392x928.jpg 1392w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image2-1068x712.jpg 1068w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image2-1920x1280.jpg 1920w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image2-630x420.jpg 630w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image2-1260x840.jpg 1260w, https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image2.jpg 1999w\" sizes=\"auto, (max-width: 696px) 100vw, 696px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"the-importance-of-a-franchisor\"><\/span>The Importance of a Franchisor<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>When starting your business, finding your franchisor may sound like a difficult hurdle, but it is an essential step to franchising. A great franchisor should:<\/p>\n<ul>\n<li>Find the best candidates\u00a0<\/li>\n<li>Match their brand identity<\/li>\n<li>Provide comprehensive training<\/li>\n<li>Offer ongoing support and consultation\u00a0<\/li>\n<\/ul>\n<p>Whether you\u2019re looking to become an advisor or an advisee, franchising may be the perfect jump start for you and your business. If you\u2019re looking for a reason to strike, consider these points.\u00a0<\/p>\n<h3><span class=\"ez-toc-section\" id=\"franchises-make-money\"><\/span>Franchises Make Money<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>In 2015, the UK reported that franchises contributed \u00a315 billion to their economy. That\u2019s a lot. Only <i>three years later, <\/i>the UK\u2019s report had a different number: \u00a317 billion. The significance of franchising is growing with each passing now.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"franchises-are-growing-at-a-rapid-rate\"><\/span>Franchises are Growing at a Rapid Rate<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>In the last 25 years alone, the amount of franchises has doubled, with a diverse variety of business and franchising opportunities.\u00a0<\/p>\n<p>For further exploration of the subject, check out this <a href=\"https:\/\/www.franchiselocal.co.uk\/ultimate-guide-to-franchising\/\" target=\"_blank\" rel=\"noopener\">franchise model.<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"follow-your-gut-begin-your-franchise-today\"><\/span>Follow Your Gut: Begin Your Franchise Today<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Though the business model may seem hard to crack, as you learn about franchising, your knowledge will expand. If you\u2019re looking to jump in \u2013 now is a perfect time. With rapid growth and expansion, franchising has never been so accessible.\u00a0<\/p>\n<p>Explore our comprehensive information to learn more about franchising, from <a href=\"https:\/\/www.franchiselocal.co.uk\/hot-trending-franchises\/\" target=\"_blank\" rel=\"noopener\">hot and trending franchises in the UK<\/a> to <a href=\"https:\/\/www.franchiselocal.co.uk\/low-cost-franchise\/\" target=\"_blank\" rel=\"noopener\">low-cost franchises.<\/a><\/p>\n<p>At Franchise Local, we offer over 400 UK franchise opportunities. Explore our <a href=\"https:\/\/www.franchiselocal.co.uk\/\" target=\"_blank\" rel=\"noopener\">different industries <\/a>to see what may appeal to you today. The world of franchising is not as inaccessible as it seems. Dive in today!\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you\u2019re looking to start your own business, knowing the ins and outs of franchising is essential. With record rates of growth and diversity, franchising may be the perfect opportunity for you and your finances.\u00a0 But to start franchising, you\u2019ll have to go through a \u201cfranchisor.\u201d\u00a0 A franchisor is a person or company that sells [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":16502,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1467],"tags":[],"class_list":["post-16501","post","type-post","status-publish","format-standard","has-post-thumbnail","category-franchise-information"],"acf":[],"jetpack_featured_media_url":"https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2022\/10\/image3-3.jpg","_links":{"self":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts\/16501","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/comments?post=16501"}],"version-history":[{"count":0,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts\/16501\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/media\/16502"}],"wp:attachment":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/media?parent=16501"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/categories?post=16501"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/tags?post=16501"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}