{"id":19917,"date":"2023-09-18T09:00:19","date_gmt":"2023-09-18T08:00:19","guid":{"rendered":"https:\/\/www.franchiselocal.co.uk\/news\/?p=19917"},"modified":"2023-09-19T10:18:04","modified_gmt":"2023-09-19T09:18:04","slug":"ewif-gemma-outram","status":"publish","type":"post","link":"https:\/\/www.franchiselocal.co.uk\/news\/ewif-gemma-outram\/","title":{"rendered":"EWIF &#8211; Gemma Outram"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 2<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span><p>The Travel Franchise has launched a campaign to promote the opportunities that franchising can offer women, and to support the work of industry organisation Encouraging Women Into Franchising (EWIF).<\/p>\n<p>The Travel Franchise is sharing a series of stories from a number of women to show how its possible to build highly successful full- and part-time businesses around other jobs or busy family lives.<\/p>\n<p>EWIF is a not-for-profit organisation run entirely by volunteers, providing advice and guidance to women looking for a route into the franchise industry. Its aim is to encourage women to consider buying a franchise, to encourage businesswomen to franchise their existing operations and to help franchisors attract more women to their networks.<\/p>\n<p>he first story comes from one of The Travel Franchise\u2019s own staff team, who was employed last year and also offered their own travel franchise to run as a side hustle.<\/p>\n<p>Gemma Outram joined The Travel Franchise full-time last year as a Cruise Business Development Manager, yet the company helped her set up her side hustle. As a result, she has made nearly \u00a31 million in sales in her spare time since November.<\/p>\n<p>Gemma has won more awards, sold more cruise holidays than anyone in the industry. She has incredible in-depth knowledge of every single cruise ship in the industry.<\/p>\n<p>Gemma Outram says: \u201cI am so career-driven that I\u2019m always looking for my next challenge. I\u2019m extremely ambitious and so I\u2019m constantly developing new skills and ways to grow.\u201d<\/p>\n<p>Paul Harrison, co-founder of The Travel Franchise said: \u201cWe recognised Gemma\u2019s incredible entrepreneurial talent and knew what she could bring to the business. So we offered her the role of Cruise Business Development Manager because of her experience, talent and hunger. What she has since gone on to achieve alongside her full time role with us is quite simply incredible. As a result, despite being a single mum with two kids, four dogs and a full-time job, she is our top seller of cruise. What she achieves in her spare time is quite simply incredible.\u201d<\/p>\n<p>Paul Harrison continues: \u201cNo-one else would give Gemma the chance because she didn\u2019t have experience as a BDM. Yet, we are always looking for driven people with an entrepreneurial spirit. So many people who join us are looking for that lucky break. Now, our travel consultants can learn from the top-seller in the industry &#8211; it\u2019s gold dust.<\/p>\n<p>Harrison continues: \u201cBy developing their own customer base, our employees can offer insight from their own journey and help to further develop our offer to our franchisees. It\u2019s one way we continuously improve. Gemma is a genuine example of what our franchisees can achieve; she has to balance kids, dogs, a full-time job as well as a travel business. Yet she has achieved incredible success. She has mastered her craft and there isn\u2019t a single thing she doesn\u2019t know about a particular cruise ship.\u201d<\/p>\n<p>Gemma will sell over \u00a31m of cruises in her first year, selling as a side-hustle, alongside her full time career, being a single mum of two and having 4 dogs. And just for context, that&#8217;s hundreds of cruises. Gemma says she\u2019s done it by \u201cbeing passionate about cruise and falling in love with the industry. It\u2019s simple &#8211; know what you\u2019re talking about. Match the right customer with the right product and they will have the best time and then rebook with you repeatedly.\u201d<\/p>\n<p>Gemma\u2019s business has grown so much that her daughter Chloe, 18 has even joined the business in her spare time. Gemma says: \u201cMy kids have grown up on cruise ships and, as little kids, would choose a cruise holiday over a Disney trip anytime.\u201d<\/p>\n<p>Gemma\u2019s aspirations for the future? \u201cI\u2019m looking to build even closer relationships with the trade and further develop the Cruise Mastery Programme for franchisees. I\u2019m always looking to build my business and further my career. I don\u2019t accept \u2018no\u2019 and believe anything will happen.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Travel Franchise has launched a campaign to promote the opportunities that franchising can offer women, and to support the work of industry organisation Encouraging Women Into Franchising (EWIF). The Travel Franchise is sharing a series of stories from a number of women to show how its possible to build highly successful full- and part-time [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":19919,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1490,223],"tags":[],"class_list":["post-19917","post","type-post","status-publish","format-standard","has-post-thumbnail","category-the-travel-franchise","category-leisure-franchises"],"acf":[],"jetpack_featured_media_url":"https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2023\/09\/Gemma-Outram-2.jpg","_links":{"self":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts\/19917","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/comments?post=19917"}],"version-history":[{"count":0,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts\/19917\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/media\/19919"}],"wp:attachment":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/media?parent=19917"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/categories?post=19917"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/tags?post=19917"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}