{"id":25898,"date":"2025-08-29T12:00:48","date_gmt":"2025-08-29T11:00:48","guid":{"rendered":"https:\/\/www.franchiselocal.co.uk\/news\/?p=25898"},"modified":"2025-08-29T08:00:36","modified_gmt":"2025-08-29T07:00:36","slug":"radfield-doesnt-just-do-care-this-franchise-is-about-so-much-more","status":"publish","type":"post","link":"https:\/\/www.franchiselocal.co.uk\/news\/radfield-doesnt-just-do-care-this-franchise-is-about-so-much-more\/","title":{"rendered":"Radfield doesn\u2019t just \u201cdo care\u201d\u2026 this franchise is about so much more"},"content":{"rendered":"Reading Time: <\/span> 2<\/span> minutes<\/span><\/span>

Care is a huge business in the UK \u2013 domiciliary care alone was worth \u00a311.5billion in 2024 (source: National Audit Office), and this figure is set to keep on rising. For anyone looking for a lucrative industry to start a business in, care is the one.<\/p>\n

Treating care as a mere business is precisely why the industry faces numerous challenges, and why so many people still struggle to find the quality care they deserve.<\/p>\n

When people think about the care sector, they must spend time thinking about the nuts and bolts of how a care business works: schedules, compliance, staff ratios, balancing the books, etc. Even though these things do matter, they\u2019re not what make a great care provider stand out from the crowd, either as a business or as a franchise.<\/p>\n

Radfield Home Care franchise is able to draw on more than 40 years of experience to put a genuine human connection at the heart of everything they do. They\u2019ve built a powerful culture that truly focuses on changing lives for the better for everyone in the franchise, from service users to carers, and franchisees, which they call \u201cBe There\u201d. A simple name, but a powerful philosophy.<\/p>\n

As always, Radfield\u2019s Co-founder and CEO, Alex Green, is a real fount of knowledge when it comes to big issues like this one. His recent article on LinkedIn about this topic is a must-read for anyone looking for a care franchise which aligns with these values. Look for: Radfield’s \u2018Be There\u2019 Philosophy: Building a Culture That Actually Cares<\/p>\n

The Key topics are:<\/p>\n

\u201cBe There\u201d means truly showing up for people, emotionally and personally.<\/p>\n

    \n
  • Older people face record levels of social isolation, which need addressing head-on<\/li>\n
  • Three core promises:<\/li>\n<\/ul>\n
      \n
    1. \n
        \n
      1. Be You<\/em> \u2013 Support people in expressing their true identity<\/li>\n
      2. Be Connected<\/em> \u2013 Nurture important relationships<\/li>\n
      3. Be Inspired<\/em> \u2013 Help people find purpose and meaning<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n
          \n
        • The \u201cBe There\u201d culture is more than just a campaign; it is a culture that is lived daily at every level of the franchise<\/li>\n
        • The results? Franchisees feel more purposeful, teams are more motivated, and clients feel genuinely seen and valued<\/li>\n
        • In a sector driven by results, \u201cBe There\u201d is a reminder that presence, empathy, and connection can also be powerful business drivers<\/li>\n<\/ul>\n

          \u201cWhether it\u2019s a Care Professional helping someone dress in the clothes that make them feel most like themselves… these are the moments that make life worth living. Whether you\u2019re 19 or 90.<\/strong>\u201d<\/em><\/p>\n

          Many care franchises talk about quality care, but few can show you how that translates into company culture, team engagement, and long-term franchisee satisfaction.<\/p>\n

          So, if you\u2019re someone who\u2019s looking to build something that really matters, not just financially, but to the people around you, then we should have a chat about how a Radfield Home Care franchise could work for you.<\/p>\n

          Just click the button at the bottom to get in touch and schedule a call.<\/p>\n","protected":false},"excerpt":{"rendered":"

          Care is a huge business in the UK \u2013 domiciliary care alone was worth \u00a311.5billion in 2024 (source: National Audit Office), and this figure is set to keep on rising. For anyone looking for a lucrative industry to start a business in, care is the one. Treating care as a mere business is precisely why […]<\/p>\n","protected":false},"author":8,"featured_media":25899,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20,19],"tags":[],"class_list":["post-25898","post","type-post","status-publish","format-standard","has-post-thumbnail","category-radfield-home-care","category-care-franchises"],"acf":[],"jetpack_featured_media_url":"https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2025\/08\/RHC-PR-Image-Aug-252.jpg","_links":{"self":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts\/25898","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/comments?post=25898"}],"version-history":[{"count":0,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts\/25898\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/media\/25899"}],"wp:attachment":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/media?parent=25898"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/categories?post=25898"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/tags?post=25898"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}