{"id":3486,"date":"2019-11-07T16:23:25","date_gmt":"2019-11-07T16:23:25","guid":{"rendered":"https:\/\/www.franchiselocal.co.uk\/news\/?p=3486"},"modified":"2019-11-07T16:23:25","modified_gmt":"2019-11-07T16:23:25","slug":"recruitment-franchises-website-collects-national-marketing-award","status":"publish","type":"post","link":"https:\/\/www.franchiselocal.co.uk\/news\/recruitment-franchises-website-collects-national-marketing-award\/","title":{"rendered":"Recruitment Franchise’s Website Collects National Marketing Award"},"content":{"rendered":"Reading Time: <\/span> < 1<\/span> minute<\/span><\/span>

Driver Hire – the leading transport & logistics recruitment franchise – has won \u2018Best Website’ in the 2019 Franchise Marketing Awards. This success builds on investment in the website and a project to redesign it.<\/p>\n

The new website was launched in May 2018 following its ground-up redevelopment. Driver Hire franchisees were fully involved in the project from the start. A key focus of the website’s redesign was to streamline the user experience for drivers, making the process of finding and applying for a job as simple as possible.<\/p>\n

\u201cPeople are the \u2018raw material’ on which franchisees grow their business. For them, our website is a vital business tool; its primary purpose is to attract job seekers.\u201d says Chris Chidley, Driver Hire’s Chief Executive. \u201cFrom a customer perspective the site’s content, imagery and language all combine to make our specialism in transport & logistics absolutely clear. The website delivers an unmistakable unique selling point for our franchise network.\u201d<\/p>\n

\u201cAnalysis shows that 80% of all online applications to Driver Hire franchises are via mobile – perhaps unsurprising given the nature of our workforce,\u201d Chris continues. \u201cSo our revamped site is fully responsive and mobile compatible. A single click takes candidates to a list of live job opportunities. Once they’ve created an account, one more click enables them to apply for any job.\u201d<\/p>\n

Since its launch Driver Hire franchisees have benefited from a trebling of monthly candidate applications, helping them to recruit, find work for drivers and meet the needs of our customers.<\/p>\n

Another feature is a direct link to \u2018Indeed.co.uk’, the UK’s biggest online job site. This innovation means that every job posted on driverhire.co.uk\u00a0automatically appears on Indeed, making the website a massively efficient recruitment resource for Driver Hire’s nationwide network.<\/p>\n

Commenting on Driver Hire’s winning website the FMA judges said: \u201cThis site seamlessly serves two distinct audiences – those looking for staff and those looking for work – helping Driver Hire grow their business.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Driver Hire – the leading transport & logistics recruitment franchise – has won \u2018Best Website’ in the 2019 Franchise Marketing Awards. This success builds on investment in the website and a project to redesign it. The new website was launched in May 2018 following its ground-up redevelopment. Driver Hire franchisees were fully involved in the […]<\/p>\n","protected":false},"author":2,"featured_media":3490,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[86,85],"tags":[],"class_list":["post-3486","post","type-post","status-publish","format-standard","has-post-thumbnail","category-driver-hire","category-recruitment-franchises"],"acf":[],"jetpack_featured_media_url":"https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2019\/11\/Franchise-Marketing-Award-Winners-2019.jpg","_links":{"self":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts\/3486","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/comments?post=3486"}],"version-history":[{"count":0,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts\/3486\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/media\/3490"}],"wp:attachment":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/media?parent=3486"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/categories?post=3486"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/tags?post=3486"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}