{"id":7157,"date":"2020-11-02T13:29:31","date_gmt":"2020-11-02T13:29:31","guid":{"rendered":"https:\/\/www.franchiselocal.co.uk\/news\/?p=7157"},"modified":"2020-11-02T11:34:24","modified_gmt":"2020-11-02T11:34:24","slug":"in-the-face-of-adversity-wokgo-continues-to-expand-its-brand-across-the-uk","status":"publish","type":"post","link":"https:\/\/www.franchiselocal.co.uk\/news\/in-the-face-of-adversity-wokgo-continues-to-expand-its-brand-across-the-uk\/","title":{"rendered":"In the face of adversity Wok&Go continues to expand its brand across the UK"},"content":{"rendered":"Reading Time: <\/span> 2<\/span> minutes<\/span><\/span>

Despite the difficult period ahead for the restaurant and hospitality industries, Asian noodle bar concept Wok&Go is expanding its brand with 100 stores set to be open in the next 5 years.<\/strong><\/p>\n

Pheby Food Concepts Group Ltd. founder and owner Des Pheby says that though this isn\u2019t the ideal time for anyone in the hospitality industry he is confident his brand has what it takes to expand and increase its reach over the next few years.<\/p>\n

The benchmark of the Pheby Food Concepts Group Portfolio, Wok&Go first opened its doors in Chester in 2008. Since then the brand is now in more than 16 UK locations, along with international branches in Portugal and Bahrain. The brands dedication to creating an authentic Asian dining experience at a fraction of the time has seen its aggressive expansion and makes the concept the perfect style of restaurant to continuously grow.<\/p>\n

\u201cWok&Go is the ideal option in our current climate, grab you food and take it home with your or somewhere you feel comfortable eating it,\u201d said Mr Pheby, who continued to say \u201cwe know people want to eat out and enjoy good food and we give them this option without forcing them to dine inside the store, you can take a Wok&Go literally anywhere you want\u201d.<\/em><\/p>\n

The latest expansion for Wok&Go comes down south. The restaurant has several sites in the north of the UK but is quickly adding more and more southern stores to their portfolio. With 2 new master franchisees signed up to the brand, Wok&Go will soon be accessible to a much larger portion of UK residents.<\/p>\n

The new signings will cover the Essex\/Kent and Oxfordshire areas of the UK, alongside another northern site in Ormskirk. These sites will add another 50 stores to the Wok&Go catalogue over the next 5 years. Adding these sites to the recently signed 39 stores in London and 15 overseas sites, Wok&Go will have over 100 stores globally within the next 5 years.<\/p>\n

The brand isn\u2019t finished there though and has plans to announce more franchisees officially signing up over the coming weeks. Wok&Go is the fastest growing noodle bar concept in the UK and is always open to new franchisees getting involved with the brand.<\/p>\n","protected":false},"excerpt":{"rendered":"

Despite the difficult period ahead for the restaurant and hospitality industries, Asian noodle bar concept Wok&Go is expanding its brand with 100 stores set to be open in the next 5 years. Pheby Food Concepts Group Ltd. founder and owner Des Pheby says that though this isn\u2019t the ideal time for anyone in the hospitality […]<\/p>\n","protected":false},"author":2,"featured_media":7158,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1288,60],"tags":[],"class_list":["post-7157","post","type-post","status-publish","format-standard","has-post-thumbnail","category-wokgo","category-food-franchises"],"acf":[],"jetpack_featured_media_url":"https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2020\/11\/wok-and-go-news.png","_links":{"self":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts\/7157","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/comments?post=7157"}],"version-history":[{"count":0,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts\/7157\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/media\/7158"}],"wp:attachment":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/media?parent=7157"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/categories?post=7157"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/tags?post=7157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}