{"id":8625,"date":"2021-03-03T15:30:52","date_gmt":"2021-03-03T15:30:52","guid":{"rendered":"https:\/\/www.franchiselocal.co.uk\/news\/?p=8625"},"modified":"2021-03-03T15:24:47","modified_gmt":"2021-03-03T15:24:47","slug":"new-van-livery-puts-lakeland-franchisees-in-the-driving-seat-for-success","status":"publish","type":"post","link":"https:\/\/www.franchiselocal.co.uk\/news\/new-van-livery-puts-lakeland-franchisees-in-the-driving-seat-for-success\/","title":{"rendered":"New Van Livery Puts Lakeland Franchisees In The Driving Seat For Success"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> &lt; 1<\/span> <span class=\"rt-label rt-postfix\">minute<\/span><\/span><p>After recently undergoing a brand refresh and revealing its new look, Lakeland Verandahs has just taken delivery of a revamped van fleet complete with brand-new livery incorporating their updated branding.<\/p>\n<p>The UPVC decking, fencing and balustrade company provides van transportation to each franchisee that joins its new Franchise Network and opens up a regional territory.<\/p>\n<p>Lakeland wants each of its franchisees to look smart on the road and get noticed behind the wheel when travelling between installations. They also view it as a way of unobtrusively exposing the new brand identity to a very broad audience.<\/p>\n<p>Vehicle graphics have been used as a cost-effective form of advertising by Lakeland for many years.<\/p>\n<p>It\u2019s been a marketing tool that&#8217;s instilled trust in their customers and gives them an assurance that they are dealing with a very professional outfit.<\/p>\n<p>A full toolkit is supplied to each franchisee in the branded van they receive, with implements including a cordless drill, chop saw, silicone gun and tape measure.<\/p>\n<p>They also profit from comprehensive training and support, covering sales, operations, technical and finance.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>After recently undergoing a brand refresh and revealing its new look, Lakeland Verandahs has just taken delivery of a revamped van fleet complete with brand-new livery incorporating their updated branding. The UPVC decking, fencing and balustrade company provides van transportation to each franchisee that joins its new Franchise Network and opens up a regional territory. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":8626,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1307,62],"tags":[],"class_list":["post-8625","post","type-post","status-publish","format-standard","has-post-thumbnail","category-lakeland-verandahs","category-home-improvement-franchises"],"acf":[],"jetpack_featured_media_url":"https:\/\/www.franchiselocal.co.uk\/news\/wp-content\/uploads\/2021\/03\/Lakeland-Verandahs-branded-van.jpg","_links":{"self":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts\/8625","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/comments?post=8625"}],"version-history":[{"count":0,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/posts\/8625\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/media\/8626"}],"wp:attachment":[{"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/media?parent=8625"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/categories?post=8625"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.franchiselocal.co.uk\/news\/wp-json\/wp\/v2\/tags?post=8625"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}