Optic-Kleer named a finalist for the Franchise Support Award
This accolade recognises Optic-Kleer’s innovative approach to empowering franchisees through technology, operational support, and strategic partnerships.
Optic-Kleer was founded on the principle that the strength of the business lies in its franchisees. They provide convenient, high-quality windscreen repairs directly to customers at supermarket car parks and other accessible locations. Franchisees are the face of the brand and the engine of its success, and this is why the Optic-Kleer has invested heavily to ensure they have the tools, systems, and support to thrive.
Over the past year, Optic-Kleer has completely rebuilt its digital platform in order to meet the ever-evolving needs of franchisees. Developed in-house with direct input from the franchisees ‘on the ground’, their new web app has streamlined administration, increased accuracy, and unlocked new revenue streams. Key features include real-time insurance validation, automatic data population, fleet repair management, referral integration with Auto Windscreens, and live ticket creation from customer enquiries. In addition to all of this franchisee costs for payment terminals, processing, and insurance claims have been reduced or removed completely, allowing them to focus on repairs rather than administrative burdens.
This platform has enabled Optic-Kleer to become an insurance-approved repairer for over 90 insurance underwriters, opening up a significant new revenue stream for franchisees. The impact is clear: repair volumes have increased by 12% year-on-year, average job values are up 24.5%, and network-wide revenue has grown by 39.5%. Time from repair to payment has been reduced from 45 days to just 10, while franchisees have achieved milestones such as their first £1,000 day and £10,000 month.
Rooted in a commitment to sustainability, Optic-Kleer has always championed repair over replacement, and therefore reducing environmental impact while helping franchisees expand their businesses efficiently. The platform is designed not to impress, but to work quietly and reliably, reflecting the company’s focus on supporting its franchise network.
Being named a finalist for the Franchise Support Award at the BFA HSBC UK British Franchise Awards 2025 recognises Optic-Kleer’s dedication to empowering franchisees with practical, meaningful tools that drive growth, efficiency, and long-term success.
Watch their Best in Franchising video for 2025 via their Video tab to find out more.
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