How 4×4 Vehicle Hire has maintained growth during uncertain times

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2020 has been a tough time for numerous industries facing a variety of operational issues, however, we have worked hard to ensure that our franchise locations can still prosper in uncertain times.

As we are almost at the end of this long tough road, we thought we would share what we have been doing to keep demand strong and accomplish our growth targets for this year.

#extrameasures

We have recently introduced new safety measures to combat COVID-19 and with this, we launched our social media campaign to market this. Our extra measures included: deep cleaning, contact-free delivery and maintaining our delivery/collection service to a location of the customer’s choice. Getting these measurements in early on was a key factor in ensuring our staff and customers were kept safe, in addition to honouring the great customer service that 4×4 Vehicle Hire was built on.

New Additions

Even amongst all the chaos of this year we still have had people interested in joining our network, the job climate has made people think about their futures and we have been lucky enough to recruit several new franchisees who want to ensure they have a business which can strive in troubling times. With our Birmingham and North West London territories being sold to individuals who have profited in the past few months from corporate and business hires, we are great

Investing in Our Network

Ensuring a business can survive future obstacles means updating your software and refreshing your operations, we have taken time to do this for our franchisees.

#1 Redesigning our website to hold more modern features and an updated look

#2 Creating our own CRM (Customer relationship management system) to ensure that we can give our franchisees the easiest possible way to manage your business, being mobile-friendly we can complete the hire on the go.

#3 Monthly Zoom calls to support each other and offer great business advice

#4 Investing in new vehicle types of vehicles, so we can offer vehicles for a variety of different corporate business

Overall, we have been busy during lockdown to ensure we can continue to grow as a network and as a business. Although it has been challenging at times, the eligibility for car hire companies to stay open during lockdown meant we needed to adapt our business model, in doing son we have bettered our service and can’t wait to see what the future brings for 4×4 vehicle hire.

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